Boise's Best Marketing Plan at a Glance: Preliminary to Post-Closing.
Preliminary: Includes a complete seller needs analysis, informing you about the process, presenting you with a comparative market analysis and preliminary title work. We install the sign and lockbox and expose the property to the Intermountain Multiple Listing Service (MLS).
At this point, we begin marketing your home among Keller Williams agents, colleagues and investors (where applicable). Advertising in magazines and newspapers like The Idaho Statesman, Idaho Press Tribune, community newspapers, theatre playbills, open house publications and others have helped us learn what works and what doesn’t.
Your listing, with pictures and descriptions, is listed on our team newsletter, which is sent to everyone in our database every other week, and featured on our website, here, and our team blog, here,. Click here for an overview of all the wonderful places we market your home.
Our marketing team prepares customized interior and exterior flyers for drivers-by and prospective buyers.
Ongoing: While your home is on the market, we keep you informed by calling you after other agents have shown it and presenting you with their feedback. This is especially useful in weighing considerations like price, curb appeal, cleanliness, etc.
Week Five: The market fluctuates. Homes that are *not distress sales* (e.g. short sales) and that are priced appropriately in Ada County are generally selling in good time. (Longer in Canyon County, when inventory is high.) If, however, your home is not getting showings or generating interest, we evaluate price and terms and current market conditions and make a price adjustment. Marketing photos and tactics are reviewed and refreshed.
Week Seven: A formal consultation with you to review price, terms, original market analysis and urgency to sell. If necessary, another comparative market analysis will be generated to look for changes in your area. Our marketing team reviews, and potentially modifies, its marketing strategy on your home or property.
After the Offer: If you accept an offer on your home, our agents and transaction coordinator will discuss its terms and conditions with you and begin the process of closing the sale of your home. We always negotiate the offer in your best interests. Hate paperwork? You're in luck--using Idaho Real Estate Commission approved forms, we prepare the contract, addendums and any other documents the transaction may require. We submit the accepted offer to the title company and lender, negotiate repairs with the buyer's agent and do "quality control" on the contract until its close.
Post Closing: We ensure that your home is listed as "SOLD" on any online services. We remove the lockbox, key and any marketing materials at your home. You receive a follow-up survey evaluating our team on the level of service you received, and we contact the selling agent--just to make sure everybody's happy!
Sound too simple? We combine attention to detail and personalized service with the latest technology to market your home to SOLD.
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MORE BOISE IDAHO REAL ESTATE RESOURCES:
- Search all Homes for Sale in the Boise Area: Start your "Dream Home" search today and receive automatic real estate listings for the Boise, Idaho area via email from Leigh Wilson and Ed Elam.
- Bookmark Boise's Best Real Estate Blog: Visit our team's online journal, or blog, and stay current. It's more than a real estate blog! We post about events in the community, mortgage fraud alerts and more. Offer your comments and return often—the blog is updated weekly.
- Testimonials: Find out what Ed Elam and Leigh Wilson's clients are saying about this top producing real estate team in Boise, Idaho.
- Relocating to the Boise, Idaho Area? Moving? If you plan to relocate to the Boise valley, we offer comprehensive relocation services to out-of-area home buyers. Other real estate documents available upon request.
- Should You Rent or Buy a Home? Use our mortgage calculators to decide whether or not to rent or buy your own home or property in the Nampa, Meridian, or Boise, Idaho area courtesy of Boise's Best Real Estate Team.
- Buyer's Tips: A comprehensive list of tips for home buyers courtesy of Boise's Best Real Estate Team. Avoid common home buying pitfalls.
- Seller's Tips: We have a strong track record of successfully listing, marketing and selling homes in the Boise Idaho area. Our seller's tips are fresh and useful—and only a click away.
- Empty Nester Resources: We specialize in assisting “empty nesters” who are looking for low-maintenance living in the Boise, Idaho area. Find answers to Frequently Asked Questions.
- Real Estate Dictionary and Glossary Real estate dictionary and glossary of real-estate related terms you'll use when you want to sell your home or property in Idaho, including legal definitions and more.
- Special Offers for Boise’s Best Clients and Prospective Clients: Find out how you really can have a free lunch.
- Get Involved! Find out how you can help the team at Boise's Best Real Estate support local nonprofits in the area of arts and education.
- Who is Boise's Best Real Estate? Meet the team at Boise's Best Real Estate. We handle all your real estate needs, guiding you through the listing or home buying process to escrow and close.
- Contact Information: How to contact Ed Elam and Leigh Wilson, Boise, Idaho real estate agents--or a member of their marketing team.
